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Content-led ecommerce for a DNA ancestry innovator

Living DNA

Living DNA
Living DNA

Living DNA offers advanced ancestry DNA reports, delivering an enlightening view of your ancestry from 80,000 years ago until recent times.

Why Moresoda? LivingDNA needed to simplify their technology by separating their custom DNA results portal from their front end ecommerce website. Using Craft Commerce we created a content-led ecommerce website that also allowed easy management of their portal content.


  • Craft Commerce ecommerce development
  • UX/UI design in collaboration with the Living DNA team
  • Multi-site and multi-currency
  • Custom API development to allow content management on external platform
  • Multiple payment and fast pay gateways
  • Affiliate marketing integration
  • Enhanced Ecommerce Analytics and Google Tag Manager tracking
  • Pagespeed optimisation
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How can we help? Get in touch to see how we can help you become more effective online.

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